The nation's most renowned pageant is celebrating its 50th year!
Now on its 50th year, the annual Binibining Pilipinas Beauty Pageant is a project of Binibining Pilipinas Charities, Incorporated (BPCI), a non-stock, non-profit organization founded by its chair, Stella Márquez de Araneta. The pageant, BPCI’s primary instrument as it pursues its mission of spreading peace and love across the nation, was envisioned as a prestigious fund-raising activity for projects that would benefit orphans, indigent families and other less fortunate members of Philippine society. Apart from producing the country’s best beauties as representatives in various international competitions, BPCI has been a key partner in nation-building for over four decades, providing skills training, educational workshops, mission work, and other relevant services for the marginalized sectors of the community.
First and foremost a charitable organization, BPCI donates all its earnings to a string of orphanages in Metro Manila including daycare centers, in cooperation with the Department of Social Welfare and Development (DSWD). In times of calamities, it is also committed to contribute aid to relief operations whenever and wherever such calamities occur. A most memorable relief operation that involved BPCI was when Central Luzon was immensely affected by the eruption of Mt. Pinatubo in 1991. Binibining Pilipinas past and then current titleholders trudged through the ash-laden town of Porac, the Tent City in Pampanga, and other refugee camps, to distribute food, medicines and other basic needs to the affected helpless residents that included ethnic tribes that lived on the volcano slopes. The institution also contributed to the global effort of aiding the Tsunami Victims when it made its donation during the MTV Asia Aid Event at the Araneta Center last 2005. Other recent fulfilling endeavors undertaken were regular children's welfare programs at the Barangay Soccoro Day Care Center and the Philippine General Hospital Pediatric Cancer Unit, helping build houses for the poor as volunteers for Habitat for Humanity, and bringing relief and inspiration to our wounded soldiers at the AFP Medical Center. Binibinis have been actively participating in outreach and charitable activities of its most recent partners that include Operation Smile, CRIBS, Gawad Kalinga, the Quezon City Government and the Departments of Health and Tourism. The girls have also been at the forefront of several relief operations especially during Typhoons Ondoy, Sendong and Pablo..
With the annual pageant as its main source of funds, the BPCI tries to bring the message of hope and love across the nation. Young Filipina pageant participants are given the opportunity to be carriers of this message as the humanitarian missions make up BPCI's primary goals. Its role in the upliftment of less fortunate fellow Filipinos through economic support generated from corporate sponsorships and other benefactors and donors is the basic reason for BPCI's existence and relevance as an institution.
Winners of the celebrated beauty titles serve as official Philippine representatives to the three most renowned international pageants. They will be joining Gloria Diaz, Miss Universe 1969; Margie Moran, Miss Universe 1973; Aurora Pijuan, Miss International 1970; Melanie Marquez, Miss International 1979; Ruffa Gutierrez, Miss World 2nd Princess 1993; Miriam Quiambao, Miss Universe 1st Runner-up 1999; and Precious Lara Quigaman, Miss International 2005, in an impressive roster of beauty queens that the illustrious pageant has produced. The past three years saw the beauties making it to the top five - Miss Universe 2010 4th runner up Venus Raj, Miss Universe 2011 3rd runner up Shamcey Supsup and Miss Universe 2012 1st runner up Janine Tugonon. Bb. Pilipinas 2012 1st runner up Elaine Kay Moll also placed an impressive 3rd runner up in the Miss Supranational Contest held in Poland last year..
Binibining Pilipinas Charities, Inc.'s relevance as an organization lies in more than just the quest for the True Filipina Beauty-it is the gateway to many meaningful opportunities to be able to make a difference in the world, with its enduring commitment to various humanitarian causes.